Pure Water, founded by Mr. Farouq Ajjouri in 1993, has established itself as a prominent player in the water and wastewater industries across Jordan and Iraq. Over the years, the company has gained a reputation for delivering high-quality products and services consistently. In 2000, Mr. Farouq Ajjouri retired, passing the reins to the next generation of the Ajjouri family, who have continued the company's legacy with a focus on sustainable growth and adherence to Pure Water Group's core values. The expansion into the UAE market took place in 2001, operating as Pure Water Technology under the leadership of Mr. Dia Ajjouri. Recognizing the water industry's potential for growth, Pure Water Technology formed a strategic joint venture with Water & Electricity Technology Company (WETCO) in 2003. This partnership expanded their offerings to include design, build, and operate (DBO) services for water and wastewater treatment plants. Subsequently, in 2009, Pure Water acquired 100% ownership of WETCO and rebranded it as Pure Water. The company has achieved remarkable success in securing and completing significant EPC projects, including a major contract with ADSSC, followed by additional projects in the water and wastewater sector. Today, Pure Water operates extensively across the UAE.
