Since becoming an official Harley Davidson dealer, we have met a lot of devotees to the Milwaukee legend. We have listened and learnt a lot from that contact. Being an independent, we believe, gives us a lot of advantages. OK, we don't enjoy the economy of scale inherent in a large motor group but what we do have is a focus and involvement with the customer which a large organisation cannot match. Our decision-makers and policy shapers are on-site and accessible to the customer and our own staff, all the time. We have a simple philosophy for customer care that we pass onto our staff treat customers as you would want to be treated yourself. We enhance our customer focus by being focused entirely on the Bar And Shield brand and genuine Harley products, to ensure we give our visitors the full Harley experience.
